The word personal brand is thrown around quite often these days, and YES it is super important.
It is also that easy to get carried away with working on glossy package deals than taking great care of even the minimum viable product within, if you know what I mean?!
May this quote remind us to be more mindful of who we grow into as humans rather than constantly taking care of presenting ourselves in a favourable image, or what we perceive would be an acceptable image in a certain situation.
Personal Branding begins with Authenticity.
Personal Branding begins with Integrity.